Free Sponsorship
Rate Calculator
YouTube, TikTok, Instagram, podcast, and newsletter — no signup. Get a data-backed sponsorship rate range from your audience size, engagement, and niche.
Used by 2,000+ creators to price their brand deals.
Select your platforms
Select your niche
Your rate estimate
Fill in your platform details and hit calculate to see your personalized sponsorship rates.
Sponsorship pricing FAQ
How much should I charge for a YouTube sponsorship?
Use expected views, not subscriber count. A common formula is (expected views ÷ 1,000) × your niche CPM. Tech and finance niches often land at $30–$100+ CPM; entertainment is lower. Our calculator applies platform and niche multipliers automatically.
What is a sponsorship rate calculator?
A sponsorship rate calculator estimates what to charge brands based on platform, audience size, engagement, content niche, and deliverable type. It turns vague “what are your rates?” moments into a defensible range instead of a guess.
How do you calculate sponsorship value?
Most creators start with CPM (cost per thousand impressions): rate = (expected impressions ÷ 1,000) × CPM × niche multiplier. Add premiums for usage rights, exclusivity, rush timelines, and multi-platform bundles.
How much to charge for a TikTok sponsorship?
TikTok rates depend more on average views and engagement than followers. In 2026, many creators fall between roughly $50–$25K per video depending on tier, with mid-tier accounts often in the $1K–$3K range for a standard integration.
What should a sponsorship rate card include?
List each deliverable (Reel, dedicated video, newsletter slot), base price, turnaround time, revision rounds, usage rights fees, exclusivity fees, and bundle discounts. Keep one clear CTA to your calculator or booking link.
Is this sponsorship calculator free?
Yes. The Partners sponsorship rate calculator is free, requires no signup, and supports YouTube, TikTok, Instagram, podcasts, newsletters, and X/Twitter with multi-platform bundle pricing.
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